Heroes in the Office

Now that school is done, I have a chance to catch up on what’s been going on for the past 10 months. I recently discovered that you can watch every episode of the office online. So that took up like two days of my life and was awesome. I love the show Heroes and though they only have the first 5 episodes of season 2, I watched those as well and now have to mope until its released on DVD.

The way it works on NBC and I suspect on other web sites is that one company will sponsor an episode, so the last episode I watched was unfortunately sponsored by Gas X. The commercial breaks are usually only 15 to 30 seconds long, but it’s only one commercial replayed. Surprisingly this is even more annoying than the 3 replayed on usual television.

Something else I have discovered in the “real world” is that these shows have to do a lot more now to build fan bases. It’s a lot like what newspapers, ad companies and businesses are having to do now. They don’t just make a product anymore, they have a fan web site, forums, short extra episodes, games and networks of people. The office has “branches” in many small U.S. cities on their Dunder Miffin Infinity web site and they have a “company” web site.

These things are cool at first, but then you realize that some people spend a lot of time on these sites. And you might be one of them.
Heroes has web sites for